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Hosted ByWilliam Harris
This is Up Arrow Podcast where we feature successful people in the venture capital, B2B, and e-commerce industries as they discuss how entrepreneurs can improve their business and drive their profits to the next level.

All Episodes

Up Arrow Podcast | Audience Is Everything: Rand Fishkin on AI Search, SEO, and the Future of Marketing

Rand Fishkin is the Co‑founder and CEO of SparkToro, a software company he launched in 2018 to make audience and market research more accessible to marketers and creators. He...

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Up Arrow Podcast | Audience Is Everything: Rand Fishkin on AI Search, SEO, and the Future of Marketing
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Up Arrow Podcast | The Neuroscientist’s Guide To Scale DTC: How Daniel Brady Turns Brain Science Into eCommerce Revenue

Daniel Brady is the Co-CEO of Orita, a software company that improves email deliverability. As a neuroscientist turned data scientist, he has helped leading e-commerce brands organize their data...

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Up Arrow Podcast | The Neuroscientist's Guide To Scale DTC: How Daniel Brady Turns Brain Science Into eCommerce Revenue
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Up Arrow Podcast | How To Get Famous Without Ads: The PR Playbook for CPG Brands With Matt Kovacs

Matt Kovacs is the President and Lead Strategist at Blaze PR, a boutique PR agency that works with lifestyle brands. With over two decades of experience in PR and...

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Up Arrow Podcast | How To Get Famous Without Ads: The PR Playbook for CPG Brands With Matt Kovacs
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Up Arrow Podcast | Brand Storytelling That Actually Works With Emmy-Winning Producer Dani Dufresne

Dani Dufresne is an Emmy Award-winning executive producer and the Founder of The Auxiliary Co, which provides executive production, consulting, and creative project management for top agencies and brands....

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Up Arrow Podcast | Brand Storytelling That Actually Works With Emmy-Winning Producer Dani Dufresne
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Up Arrow Podcast | Retail Revival: Why the Best Brands Are Going Offline Again With Carly Chenault

Carly Chenault is the Founder of MARKET EDIT, a strategic advisory and media firm that shares retail strategy and cultural insights through its publication, Retail Roundtable. With over 15...

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Up Arrow Podcast | Retail Revival: Why the Best Brands Are Going Offline Again With Carly Chenault
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Up Arrow Podcast | Burned Out, Stuck, and Overthinking? Here’s How To Get Unstuck and Grow Again With Robert Gilbreath

Robert Gilbreath is a fractional executive specializing in CEO, CMO, and COO roles for SaaS and e-commerce companies. He provides consulting services in areas including go-to-market strategies, SEO, product...

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Up Arrow Podcast | Burned Out, Stuck, and Overthinking? Here's How To Get Unstuck and Grow Again With Robert Gilbreath
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Up Arrow Podcast | HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis

Panagiota Hatzis is the VP of Human Resources at HexClad Cookware, a hybrid cookware company. With over 15 years of experience in HR, she has led people and teams...

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Up Arrow Podcast | HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis
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Up Arrow Podcast | Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel

Sam Nebel is the Co-founder and Chief Commercial Officer of Goodwipes, an eco-friendly personal care brand known for its flushable and biodegradable wipes. He launched the brand with his...

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Up Arrow Podcast | Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel
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Up Arrow Podcast | Interviewing Grok — Scaling, Superintelligence, and the Soul of AI

William Harris is the Founder and CEO of Elumynt, an e-commerce growth agency focused on profit through hyper-scaling. Elumynt has been featured in Inc. Magazine as an Inc. 5000...

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Up Arrow Podcast | Interviewing Grok — Scaling, Superintelligence, and the Soul of AI
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Up Arrow Podcast | Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate

Caitlin Choate is the Global Head of Marketing at Boatsetter, a peer-to-peer boat rental platform. With nearly 15 years of experience building disruptive brands, she has led marketing efforts...

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Up Arrow Podcast | Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate
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Up Arrow Podcast | You’re Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf

Jesse Allouf is the Chief Marketing Officer at Tire Agent, an online tire and wheel retailer. He previously served as the Senior Vice President of Marketing, leading the brand...

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Up Arrow Podcast | You're Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf
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Up Arrow Podcast | Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford

Jeff Oxford is the Founder and SEO Director of 180 Marketing, an e-commerce SEO provider. With over seven years of experience in e-commerce SEO, he has led over 200...

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Up Arrow Podcast | Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford
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Up Arrow Podcast | Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert

Christian Limon is the former Chief Growth Officer at Wish, which was the top spending advertiser on Google and Facebook. He was also the Chief Growth Officer at Tubi...

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Up Arrow Podcast | Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert
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Up Arrow Podcast | The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver

Jenica Oliver is the Founder and Fractional CMO at Blueprint Marketing Group, a certified women- and minority-owned marketing consultancy helping CPG brands scale through omnichannel expansion. With over 20...

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Up Arrow Podcast | The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver
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Up Arrow Podcast | Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion’s Future With CEO, Brieane Olson

Brieane Olson is the CEO of PacSun, where she has worked for 17 years. With over two decades of experience in the retail industry, she spearheaded PacSun’s collaborations with...

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Up Arrow Podcast | Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion's Future With CEO, Brieane Olson
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