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Up Arrow Podcast | Why Your Customers Are Lying to You (Without Even Knowing It) With Malinda Sanna

Malinda Sanna is the Founder and CEO of LookLook, a consumer insights platform that helps brands uncover customer insights through curated communities and intimate, one-on-one digital research. She leads the company’s methodology, recruitment, and client work, translating human behavior, culture, and customer journeys into actionable insights for global brands across luxury, beauty, CPG, tech, and…

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Up Arrow Podcast | Why Your Customers Are Lying to You (Without Even Knowing It) With Malinda Sanna
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Up Arrow Podcast | Your P&L Is Trying To Tell You Something (But You’re Looking at Meta Ads Instead) With Ross Beyeler

Ross Beyeler is the VP of Business Intelligence at Zaelab, a B2B digital consultancy that helps manufacturers and enterprise organizations modernize the customer experience. In his role, Ross leads data, analytics, and business intelligence strategy, helping organizations translate complex operational and financial data into actionable insights that improve profitability and decision-making. With experience in e-commerce,…

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Up Arrow Podcast | Your P&L Is Trying To Tell You Something (But You're Looking at Meta Ads Instead) With Ross Beyeler
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Up Arrow Podcast | The Underwear Expert: 25 Years of DTC Lessons Most Founders Learn Too Late

Michael Kleinmann is the Founder and CEO of Michael Kleinmann Consulting, a bespoke consultancy helping DTC e-commerce and subscription brands grow. He is also the Founder and CEO of Underwear Expert, a men’s underwear platform that evolved from a digital media brand into a leading curated subscription service. As a seasoned e-commerce entrepreneur, Michael spent…

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Up Arrow Podcast | The Underwear Expert: 25 Years of DTC Lessons Most Founders Learn Too Late
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Up Arrow Podcast | The DTC Mistake That Doesn’t Hurt… Until 2 Years Later With Jess Chan and Rachyl Neidecker

Jess Chan is the Founder and Executive Chair of Longplay Brands, a full-service retention and lifecycle marketing agency for DTC e-commerce brands. She is also the Founder and CEO of Backbone, an email strategy automation tool. As a former CMO of a multimillion-dollar DTC e-commerce company, Jess bootstrapped Longplay to seven figures in revenue within…

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Up Arrow Podcast | The DTC Mistake That Doesn't Hurt… Until 2 Years Later With Jess Chan and Rachyl Neidecker
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Up Arrow Podcast | Your Ads Aren’t Bad… They’re Just Forgettable: Hollywood Secrets With Chadwick Wilson

Chadwick Wilson is the Co-founder and Chief Creative Officer at Ace Renegade Productions, a social strategy, video, and content production company specializing in visual branding, social storytelling, and multi-platform marketing. He is also a Senior Casting Producer at Cornwell Casting, a reality television casting company focused on finding dynamic casts across reality TV genres. With…

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Up Arrow Podcast | Your Ads Aren't Bad… They're Just Forgettable: Hollywood Secrets With Chadwick Wilson
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Up Arrow Podcast | Inside the 40-Year-Old Footwear Brand Still Outsmarting Modern eCommerce With Logan Bird

Logan Bird is the President and CEO of Mephisto, a France-based premium footwear brand known for handcrafted comfort shoes. Previously, he served as Mephisto’s Vice President of Omnichannel Sales, where he helped advance the brand’s digital, retail, wholesale, and DTC strategies. With experience in e-commerce, strategic partnerships, and omnichannel growth, Logan held senior roles at…

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Up Arrow Podcast | Inside the 40-Year-Old Footwear Brand Still Outsmarting Modern eCommerce With Logan Bird
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Up Arrow Podcast | “We Had 5 Years of Inventory…and It Almost Killed Us” With Brandi Dugal

Brandi Dugal is the Founder and CEO of The Fidget Game, a company that creates curriculum-aligned learning games to make reading and literacy practice effective and fun. The company’s resources are used in more than 50,000 schools. A former teacher with classroom experience in multiple countries, Brandi developed The Fidget Game after working with students…

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Up Arrow Podcast | "We Had 5 Years of Inventory…and It Almost Killed Us" With Brandi Dugal
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Up Arrow Podcast | Why Media Buyers Make Bad Decisions Under Pressure (And How To Fix It) With Rita Ainsworth

Rita Ainsworth is a Human Potential Coach at Rita Ainsworth Coaching, where she helps high-performing professionals and teams reduce stress and improve resilience through neuroscience-based, body-centered coaching. As a trauma-informed coach, she specializes in guiding clients out of chronic stress and into greater clarity, energy, and balanced performance. After spending a decade in marketing and…

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Up Arrow Podcast | Why Media Buyers Make Bad Decisions Under Pressure (And How To Fix It) With Rita Ainsworth
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Up Arrow Podcast | Culture That Survives the Exit: How Jay Steinfeld Beat the Odds

Jay Steinfeld is the Founder and former CEO of Blinds.com, the world’s largest online retailer of window coverings, which was acquired by The Home Depot in 2014. Under his leadership, Blinds.com grew from a bootstrapped startup in his home to a billion-dollar enterprise, earning a reputation for innovation in e-commerce and technology-driven growth. Jay is…

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Up Arrow Podcast | Culture That Survives the Exit: How Jay Steinfeld Beat the Odds
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Up Arrow Podcast | Random Acts of Marketing Are Killing Your Growth With Jennifer Zick

Jennifer Zick is the Founder and CEO of Authentic, a fractional CMO and marketing firm that helps businesses create scalable growth systems. With more than 25 years of experience in B2B marketing across startups, private equity–backed companies, and global organizations, she is a recognized leader in the fractional CMO space. Jennifer is also the Founder…

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Up Arrow Podcast | Random Acts of Marketing Are Killing Your Growth With Jennifer Zick
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