The Kara Goldin Show | 912 Sophia Edelstein: Co-Founder & CEO of Pair Eyewear

November 2, 2026 00:34:16

The Kara Goldin Show

00:00 / 00:34:16

Eyewear was built to be functional. Pair Eyewear decided it should be fun, too. 👓
On The Kara Goldin Show, I sit down with Sophia Edelstein, Co-Founder and Co-CEO of Pair Eyewear, the customizable eyewear brand she started with Nathan Kondamuri while they were undergrads at Stanford.
Pair took one of the most static consumer categories and completely rethought it with magnetic, interchangeable Top Frames that let customers change the look of their glasses in seconds.
We talk about how Sophia and Nathan spotted the opportunity, what it took to turn an idea into a product that actually worked, and how Pair transformed eyewear from an occasional purchase into something customers can personalize and collect.
Sophia also shares what she’s learned from raising $145 million in venture capital, appearing on Shark Tank, building major licensing partnerships with some of the biggest names in entertainment and sports, vertically integrating manufacturing, and taking Pair into international markets.
We also get into the realities of having a co-CEO, using social media to drive growth, and what gets harder—not easier—as a consumer brand scales.
If you’re interested in entrepreneurship, product innovation, DTC, licensing, consumer brands, or what it takes to reinvent an established category, you’ll want to hear this conversation.
Listen here or anywhere you get your podcasts. 🎧

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me atkaragoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Sophia Edelstein and Pair Eyewear:
https://www.paireyewear.com/
https://www.instagram.com/paireyewear/
https://www.linkedin.com/company/pair-eyewear/
https://www.linkedin.com/in/sophia-edelstein/