On today’s episode, we welcome Steve Weiss, CEO and Co-Founder of Snakkidz — a fast-growing brand on a mission to make healthier snacking easier and more accessible for families. With allergen-free, low-sugar snacks made from organic ingredients and no seed oils, Snakkidz is helping redefine what parents can expect from the snack aisle.
Driven by a passion for food literacy, Steve built Snakkidz to give parents more confidence in what they’re feeding their kids — proving that convenience and nutrition don’t have to be a trade-off. As the brand continues to grow nationwide, its focus remains simple: create snacks families can trust.
In this episode, Steve shares why he started Snakkidz, the lessons he’s learned as a founder, and what it takes to stand out in a crowded category. We discuss navigating food labels, the evolving definition of “healthy,” and how brands can better support modern families. A great conversation for founders, parents, and anyone interested in building products that solve real everyday challenges.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Steve Weiss and Snakkidz:
https://www.snakkidz.com
https://www.instagram.com/snakkidz
https://www.linkedin.com/company/snakkidz/
https://www.linkedin.com/in/steve-weiss-5b190337/

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/811