On today’s episode, we welcome Karena Dawn — Co-Founder of Tone It Up, founder of The Big Silence, New York Times bestselling author, wellness entrepreneur, and mental health advocate.
Karena’s journey is anything but linear. What began as a passion for fitness and community grew into Tone It Up, one of the most influential women’s wellness platforms in the world. But behind the brand is a deeply personal story shaped by growing up with a mother living with severe mental illness, navigating her own struggles with depression and addiction, and learning how building something meaningful can also be an act of healing.
In this episode, Karena opens up about breaking generational silence, the reality of building a business while still finding yourself, and why telling the truth became non-negotiable. We talk about ownership, leadership, mental health, and the powerful full-circle moment of reclaiming Tone It Up. This is an honest, moving conversation for founders, leaders, and anyone learning how to build strength — personally and professionally.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Karena Dawn and Tone It Up:
https://www.toneitup.com
https://www.linkedin.com/in/karena-dawn-27b88819a/

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/788