The Ecomcrew Podcast

Hosted ByMike Jackness & Dave Bryant

An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook Ads. Never before has there been a podcast with store owners who are so candid. Subscribe to the Ecomcrew podcast today!

The Ecomcrew Podcast | E643: Dos and Don’ts for Amazon Imagery in 2026

The Ecomcrew Podcast
The Ecomcrew Podcast
The Ecomcrew Podcast | E643: Dos and Don'ts for Amazon Imagery in 2026
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Dave dives into the latest strategies for Amazon listing image optimization, A/B testing, and AI-driven Amazon listing images with Michael Shackleford, a former EcomCrew Premium member and SaaS owner. They share what they’ve learned works best on Amazon.

Timestamps

  • 00:00 – Introduction and Michael’s e-commerce journey from poker to Amazon seller
  • 00:18 – How poker shares mental models with online selling
  • 00:56 – The risk and reward in gambling versus Amazon
  • 2:20 – The importance of AI in Amazon image creation in 2026
  • 2:29 – Do’s and don’ts for Amazon main gallery images today
  • 3:08 – How to test variations of main images effectively
  • 3:37 – Creative ideas for image variations: packaging, lifestyle, environment
  • 4:59 – Flexibility in Amazon’s white background rule and embellishments
  • 6:29 – Optimal image resolution and size considerations
  • 7:10 – Mobile optimization and best practices
  • 8:14 – The effectiveness of Amazon Manage My Experiments vs. third-party polling tools
  • 9:16 – Strategies for high-ticket product testing with limited traffic
  • 10:37 – Manual image switching schedule for more reliable tests
  • 12:11 – Using PPC data to measure image performance
  • 13:20 – The versatility of Prolific for custom surveys
  • 14:08 – Secondary images: core types and customer objection handling
  • 15:45 – Designing mobile-friendly, visual answer images
  • 17:09 – Diminishing returns of lower-positioned listing images
  • 19:09 – Image order placement for maximum impact
  • 20:10 – Avoiding poor-quality images
  • 21:14 – Tips for avoiding AI-generated “slop”
  • 22:10 – The myth of JSON prompts
  • 23:58 – Crafting effective prompts for product scenes
  • 25:00 – Why reference images are important
  • 26:32 – Issues with AI-generated images
  • 28:53 – Ensuring realistic human figures
  • 30:45 – Photoshop’s new AI capabilities
  • 31:26 – Introduction to generupt.com
  • 34:10 – Gathering market data with extensions
  • 37:11 – Staying ahead in Amazon

Resources & Links