On this episode of The Kara Goldin Show, we’re joined by Jess Jacobs, CEO of Coterie—the premium baby care brand redefining the diaper industry with high-performance products, radical transparency, and a deep commitment to parents and babies alike. Since stepping into the CEO role, Jess has helped position Coterie as a category leader, challenging legacy players with modern innovation and an obsessive focus on quality.
During our conversation, Jess shares her path from Chief Brand Officer to CEO, the company’s commitment to product safety and third-party lab testing, and how Coterie has already sold over 500 million diapers since launching in 2019. We explore what it takes to disrupt a legacy category, build brand love in a competitive market, and create an experience that genuinely makes parents’ lives easier.
Whether you’re a mission-driven founder or a parent curious about the future of baby care, this episode is packed with insights you won’t want to miss. Now on The Kara Goldin Show.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at [email protected]. You can also find me @‌KaraGoldin on all networks.

To learn more about Jess Jacobs and Coterie:
https://www.linkedin.com/in/jess-jacobs
https://www.instagram.com/the_jessjacobs/
https://www.instagram.com/coterie/
https://www.coterie.com/

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/678