Louise Doyle is the co-founder and CEO of needi. Who are revolutionising corporate gift giving via their Shopify eCommerce site. The website launched in 2021 and to date they’ve done £1.5 million in sales.

Hit PLAY to hear:

• How a corporate gift can make or break a business relationship 🚀
• The secret to scaling an eCommerce marketplace without chaos 🔥
• Why AI + human touch is the winning formula for personalized gifting 🤖❤️
• The surprising way needi hit £1.5M in sales (and what you can learn!) 💰
• How to make your brand unforgettable with the right gift strategy 🎁

Key timestamps to dive straight in:

[03:38] Birth of needi: motivating global teams.

[07:33] Practical gifts over traditional ones.

[12:05] AI-driven gift selection solution.

[13:05] Thoughtful gift giving insights.

[17:36] Recruiting innovative merchant partnerships.

[19:57] Listen to Louise’s Top Tips!

Full episode notes here: https://ecmp.info/535

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