On this bonus episode of Honest Ecommerce, we have Aaron Schwartz, a DTC business builder, investor, and advisor to numerous commerce tech companies.
We talk about the most common mistakes DTC brands make, how AI-driven mass customization is creating new challenges, the marketing channels brands are overlooking, how Orita helps brands maximize their customer data, and so much more!
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In this episode of Commerce Famous, host Ben Marks sits down with Jim Herbert, the CEO of Patchworks, at Shoptalk EU in Barcelona. Jim shares insights from his extensive career in digital commerce, including his time as Senior Vice President of BigCommerce EMEA and his transition to leading Patchworks.
They discuss the evolution of ecommerce technology, the growing importance of integration platforms, and how Patchworks is simplifying complex workflows with their innovative solutions. Jim also dives into the challenges of scaling businesses in Europe, the role of AI and low-code solutions in the ecommerce space, and what the future holds for platforms like Patchworks in a rapidly changing industry.
Whether you’re interested in ecommerce technology, integrations, or leadership in digital business, this conversation offers valuable insights from a true industry veteran.
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