In this episode, Toni and I discuss how traditional media is facing some major challenges and why it’s more important than ever to own your own audience. We dive into the shift from mainstream outlets to personal platforms and why building a direct…
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On this episode of Honest Ecommerce, we have Michael Hughes, Founder & CEO of PlushBeds, a leading direct-to-consumer brand specializing in natural and organic mattresses.
We talk about manufacturing your own products, the challenges of scaling a luxury mattress brand, building one of the largest importers of organic latex in the U.S., and so much more!
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On this bonus episode of Honest Ecommerce, we have DJ Sprague, co-author of Reputation King and CMO of Shopper Approved.
We talk about why reputation management is crucial for online success, how to dominate search with trust signals, the biggest mistakes Ecommerce brands make with reviews, and how trust directly impacts conversions, and so much more!
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In this episode, Toni and I discuss how Google’s latest algorithm update has shaken up the affiliate marketing world, leaving many sites in the dust. We’ll cover what this means for content creators and how to bounce back stronger than ever. So if…
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In this episode, Toni and I discuss how hyper-targeting customers for your online store just got a lot easier with Klaviyo’s new release! We dive into the latest features and strategies that can help you reach your ideal audience like never before….
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In this episode, Toni and I walk through the must-attend sessions at Sellers Summit 2025. We’ll break down the key sessions that offer the most value, whether you’re an experienced seller or just getting started. Tune in to find out what’s on the…
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On this episode of Honest Ecommerce, we have Johnny Person, Owner and Operator of Aug11 Co, a brand known for crafting high-quality, perfectly fitting snapback hats.
We talk about the inspiration behind Aug11, the biggest challenges of launching an apparel brand, why learning every aspect of Ecommerce helped Johnny scale, the power of relationship-driven marketing, and so much more!
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In this episode, Toni and I discuss whether starting a podcast is really worth it in 2025. With the podcasting scene booming and also becoming saturated, it’s the perfect time to weigh the pros and cons before diving in. Join us as we share our…
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On this episode of Honest Ecommerce, we have Liam Eriksson. Liam is the CEO & Co-Founder of GUY FOX, a men’s fragrance company changing the fragrance industry for the better.
We talk about disrupting the traditional fragrance market, what makes GUY FOX stand out from big-name brands, the biggest challenges of launching a DTC fragrance business, and so much more!
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