Andrew Potkewitz

The Ecomcrew Podcast | E594: 5 Ways to Deal with Tariffs

Tariffs are back again and stronger than ever. Things are still a little shaky at the moment because we never really know what will happen tomorrow but today, Dave discusses 5 ways you can deal with the new tariffs through DDP, diversifying, and…

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The Ecomcrew Podcast
The Ecomcrew Podcast
The Ecomcrew Podcast | E594: 5 Ways to Deal with Tariffs
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The Kara Goldin Show | 672 Hayley Painter: Co-Founder of Painterland Sisters

On this episode of The Kara Goldin Show, we’re joined by Hayley Painter, Co-Founder of Painterland Sisters, the organic skyr yogurt brand bringing a fresh voice—and a deep purpose—to the dairy aisle. Born and raised on a fourth-generation regenerative organic dairy farm in rural Pennsylvania, Hayley and her sister Stephanie launched Painterland Sisters with one goal in mind: to help save their family farm while connecting consumers back to the source of their food.
During our conversation, Hayley shares the incredible story of launching Painterland Sisters, how they’ve grown the brand from a single product to a nationally recognized line, and what it’s taken to build a mission-driven business rooted in sustainability and transparency. We explore the power of showing up—in stores, in communities, and on social media—and why bridging the gap between farmer and consumer matters more than ever. Hayley also opens up about the challenges of entrepreneurship, her leadership lessons as a co-founder, and what’s next for the fast-growing brand.
Whether you’re a food lover, a founder, or someone passionate about regenerative agriculture and rural entrepreneurship, this episode is filled with wisdom, heart, and inspiration. Now on The Kara Goldin Show.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at [email protected]. You can also find me @‌KaraGoldin on all networks.

To learn more about Hayley Painter and Painterland Sisters:
https://www.linkedin.com/company/painterland-sisters/
https://www.linkedin.com/in/hayley-painter-b48a15174/
https://www.instagram.com/hayleymarie44/
https://www.instagram.com/painterlandsisters/
https://www.painterlandsisters.com/

Sponsored By:

Mint Mobile – Head over to MintMobile.com/KARAGOLDIN and grab three months of premium wireless for just 15 bucks a month.

Nutrafol – For a limited time get ten dollars off your first month’s subscription and free shipping when you go to Nutrafol.com and enter the promo code KARAGOLDIN

Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/672

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The Modern Retail Podcast | Rundown: ‘Liberation Day’ brings a week of tariffs chaos, a TikTok check-in, and LesserEvil sells to Hershey

On this week’s episode of the Modern Retail Rundown, the staff gives an overview of what tariffs were announced on April 2, which President Donald Trump called “Liberation Day,” and how the retail industry reacted accordingly. Then, a look which companies are trying to throw their hats into the ring to acquire TikTok. And lastly,…

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The Ecommerce Playbook | Tariffs Are Here: We’re Offering Emergency Support

Emergency Update for Ecommerce Brands: Tariffs have arrived and they’re already impacting your bottom line. Costs are rising, margins shrinking, and uncertainty is high. But you’re not alone. In this special episode, Taylor Holiday (CEO, Common Thread Collective) breaks down the immediate impact of these tariffs and announces the CTC Tariff Relief Program—an emergency initiative…

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eCommerce Conversations | My 8-Step Ecommerce Hiring Process

This episode continues my masterclass series on ecommerce entrepreneurship. Thus far in 2025 I've addressed branding and profitability. For this installment, I'll focus on hiring, specifically for marketing, operations, and product personnel. I launched Beadbrand over a decade ago and have hired plenty of employees. Mistakes can be hugely expensive. I now apply eight steps…

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The Kara Goldin Show | 671 Lindsey Johnson: Co-Founder & CEO of Weezie

On this episode of The Kara Goldin Show, we’re joined by Lindsey Johnson, Co-Founder and CEO of Weezie, the luxury towel and robe brand that’s elevating the everyday with beautifully crafted, design-forward essentials. After a successful career in finance at companies like Morgan Stanley and BlackRock, Lindsey made a bold pivot into the world of consumer products—and built a brand that’s quickly become a go-to for high-quality, customizable bath essentials.
During our conversation, Lindsey shares the story behind launching Weezie, how she and her co-founder spotted a white space in the bath category, and the creative process that goes into developing new products and partnerships. We talk about her approach to brand-building, how collaborations with interior designers like Meg Braff come to life, and how digital marketing and social media have fueled Weezie’s growth. Lindsey also offers insight into her leadership style, lessons learned from building a team, and advice for anyone looking to make a major career pivot.
Whether you’re a product-obsessed consumer, a DTC founder, or someone considering a leap into entrepreneurship, this episode is packed with wisdom, inspiration, and actionable takeaways. Now on The Kara Goldin Show.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at [email protected]. You can also find me @‌KaraGoldin on all networks.

To learn more about Lindsey Johnson and Weezie:
https://www.instagram.com/lindsey_weezie/
https://www.instagram.com/weezietowels/
https://www.linkedin.com/in/lindseydorman/
https://www.weezietowels.com/

Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/671

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The Ecommerce Playbook | YouTube Ads: The Underestimated Channel Driving Real Growth Right Now

Are you overlooking YouTube ads in your marketing strategy? On today’s podcast, we’re breaking down why most brands are significantly underestimating YouTube and how it’s quietly becoming the hidden gem driving real, profitable growth for smart advertisers. Joined by Rachel Kwon (Head of Paid Search) and Tony Chopp (VP of Paid Media) from Common Thread…

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eCommerce Evolution | 308: YouTube: Measuring Incrementality, Crafting Effective Ads, and Driving Real Growth with Jordan West

This is a recent recording from my appearance on Jordan West‘s podcast. There’s been a lot of buzz lately about the incrementally of YouTube after Haus Analytics revealed a groundbreaking report from 190 incrementally tests involving YouTube (link: https://www.haus.io/blog/do-youtube-ads-perform-lessons-from-190-incrementality-tests). On this episode I share eye-opening case studies demonstrating how YouTube drives significant incremental growth –…

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eCommerce Evolution Podcast
eCommerce Evolution Podcast
eCommerce Evolution | 308: YouTube: Measuring Incrementality, Crafting Effective Ads, and Driving Real Growth with Jordan West
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The ASOM Pod | EP 41: DTC Founders: Visionaries or Operators?

Visionary or Operator? Unpacking the Mindset of Successful E-Commerce FoundersIn this episode of The ASOM Pod, hosts John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan McDonald (Director of eCommerce at Oma’s Pride), and Jimmy Kim (CEO of eCom Email Marketer, formally Founder of Sendlane) engages in a dynamic discussion about what defines…

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Honest ECommerce | Bonus Episode: Growing Your Brand Beyond Technical Fixes with Sia Karamalegos

On this bonus episode of Honest Ecommerce, we have Sia Karamalegos. She is a freelance developer and web performance engineer, a Google Developer Expert in web technologies, and formerly worked on the Shopify performance team.

We talk about the difference between Lighthouse and Core Web Vitals, why site performance matters for bounce and conversion rates—not just SEO, how ThemeVitals collects and uses real-world data to benchmark Shopify themes, and how both merchants and theme developers can use it to make better performance decisions and so much more!

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