Andrew Potkewitz

The ASOM Pod | EP10: How to Hire The Best Employees – What to look for, what to ask, and how to keep them

Building the Dream Team – How to Hire The Best Employees (And Keep Them) What are employers looking for? How do job seekers stand out in the masses? What do employers care about most? Thank you to Gorgias for sponsoring the pod. The #1 eCommerce Customer Experience platform designed to give brands the tools to…

Read More

The Modern Retail Podcast | How eyewear brand Revo is reinventing itself

Revo is not a new company, but it’s now in the process of reintroducing itself to more people. The performance eyewear brand first launched in the ’80s selling fashionable sunglasses with science-backed sun protection. Over the years, the brand got sold to many big players, including Ray-Ban and Essilor Luxxotica. But in 2018, an eyewear…

Read More

The Modern Retail Podcast | Rundown: Fast casual earnings, Etsy’s loyalty program launch & Howard Schultz’s olive oil investments

On this week’s episode of the Modern Retail Rundown, the staff begins with a recap of some food establishment earnings, which include growing sales at Chipotle and Starbucks’ continued slump. This week also saw Etsy’s announcing its first-ever membership program to incentivize shoppers with perks. Finally, a new report from Semafor outlines how former Starbucks…

Read More

The ASOM Pod | EP09: How to Give Customers an UNFORGETTABLE Customer Experience – Delivering Customer Happiness

Thank you to Recharge for sponsoring the pod. Trusted by over 20,000 brands, Recharge is the #1 platform for your subscription needs. Learn more at https://getrecharge.com Subscribe to our newsletter! We drop weekly hot takes, totally unfiltered. Join us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://asompod.com⁠⁠⁠⁠⁠⁠⁠⁠ In this episode of The ASOM Pod, Join Jimmy Kim (CIO and founder of…

Read More

The Modern Retail Podcast | How Nespresso is revamping its stores to market itself as a premium coffee brand

Nespresso’s U.S. marketing strategy is about going beyond the coffee machine. “We, first and foremost, are a coffee brand,” said Jessica Padula, Nespresso’s vp of marketing. She joined the Modern Retail Podcast and spoke about the brand’s growth plans in the U.S. Nespresso has had retail locations for years. But the brand — best known…

Read More

eCommerce Fastlane | Windsor Fashions On Sustainability, AI Innovation, And Customer Loyalty With Freya Seeger

Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Freya Seeger, Director, Site Merchandising of Windsor Fashions. In this episode, we’ll explore how to make your online store feel local to international customers. Freya shares tips on using the right currency, language, and duty-free shopping to improve the customer experience. We’ll also…

Read More

eCommerce Fastlane | TikTok Inspired, Sephora Approved: The Aavrani Hair Care Journey

Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Justin Silver, co-founder of Aavrani. Aavrani is a fresh face in the beauty world, mixing modern science with old Indian wisdom to create skin and hair care products. Unlike big brands with celebrity faces, Aavrani is led by its founder and driven by…

Read More

eCommerce Fastlane | From Warehouse To Doorstep: The Impact Of Logistics On Brand Success

Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Andreas Andrea, the Director of Logistics and Warehouse Operations at Murad. Murad is a well-known skincare brand started by Dr. Howard Murad and is now part of Unilever. Andreas brings a wealth of knowledge to our conversation about e-commerce and delivery operations. He…

Read More

eCommerce Fastlane | Thriving Together With CartStars: The Strength Of Community In Ecommerce And Retail

Welcome to another episode of eCommerce Fastlane. Today, we have the pleasure of hosting Debbie Pearce, the Founder and CEO of CartStars, an exclusive, invitation-only community tailored for top leaders in ecommerce and retail. In this episode, Debbie shares her inspiring journey to the United States and how her experiences have profoundly influenced her approach…

Read More

eCommerce Fastlane | Revolutionizing eCommerce: Inside Bloomreach’s AI-Powered Future With Vikas Jha

Welcome to another episode of eCommerce Fastlane. Today, we’re excited to have Vikas Jha, the Vice President of Engineering for Conversational Commerce at Bloomreach. In this episode of eCommerceFastlane, we dive into the exciting world of AI and how it’s changing online shopping. Our guest is Vikas Jha, who leads the conversational commerce team at…

Read More